Smashbox comes out with the new X Rated Mascara, a brand new mascara that allows you to customize your desired level of drama and intensity. It’s brilliant that you can now use the same mascara for an everyday, casual look and intensify your lashes later on for a more dramatic or sophisticated look.
“In the photo studio, we need to create different levels of drama without removing all the makeup and starting again. With X-Rated, I can go from a classic everyday lash look to over-the-top volume in just a few layers.” – Lori Taylor Davis, Global Pro Lead Artist
U.S. Launch Date – Now at Nordstrom