MAC Cosmetics has announced that 66 years old, transgender Caitlyn Jenner is the new face of the brand for the upcoming lipstick that will be launching in middle of spring 2016.
M•A•C is proud to announce a partnership with Caitlyn Jenner that begins with the April 7 launch, exclusively on maccosmetics.com, of a limited-edition Lipstick created by Caitlyn. One hundred percent of the sales from her signature shade, Finally Free, will benefit the M•A•C AIDS Fund Transgender Initiative to expand its support of much needed grants to organizations and programs dedicated to improving transgender lives. Here, we speak with her about the transformative power of beauty and what it means to be Finally Free.
U.S. Launch Date – 7 April 2016 online @maccosmetics.com
MAC Caitlyn Jenner Lipstick – New & Limited Edition – $17.00 / $21.00 CAD
- Finally Free – mid-tone rosy nude (Cremesheen)