You already know from my previous article that next month Estee Lauder will unveil a new nude, but with a Double Wear Attitude. The new Double Wear Nude Cushion Stick Radiant Makeup is a makeup + pro tool in one, an easy to use foundation with a built-in cushion tip to dispense the long wearing, instantly hydration foundation and seamlessly blend away imperfections to reveal a smooth flawless, radiant glow.
U.S. Launch Date – beginning July 2016 @esteelauder.com and at Estee Lauder counters (17 shades)
International Launch Date – beginning July 2016 at Sephora in 21 shades
Estee Lauder Double Wear Nude Cushion Stick Radiant Makeup – New – $39.50
Flawless Nude Finish
NEW Double Wear Nude Cushion Stick Radiant Makeup provides brilliant undetectable coverage with a radiant finish for a flawless, healthy glow that lasts 8 hours. The appearance of fine lines and wrinkles are immediately reduced, while skin tone is evened and skin is hydrated. Key ingredients include:
- SkinSync Complex: A potent blend of highly emollient lipids and butters such as nourishing Brazilian Muru-Muru butter and Linoleic Acid that melt on contact with skin creating an ultra-natural look and comfortable, soft feel.
- Quench Complex: Enriched with Sodium Hyaluronate and naturally derived plant and fruit extracts to help skin attract and hold moisture immediately and all day.
- Glow Enhancing Optics: A luxurious mineral that includes Gold and South Sea Pearl helps to energize the look of skin, immediately revealing a radiant complexion.
- Soft notes of Jasmine and Rose impart a fresh, clean scent.
One-of-a-kind Pro Tool
The NEW Double Wear Nude Cushion Stick Radiant Makeup is innovation ahead of its time. The makeup applicator can be easily separated for simple, hygienic cleaning. And you can now eliminate the guess-work. The unique stick changes size based on the amount of foundation remaining in the tube, so you know when it’s time to replace.
- Clean. Convenient cushion sponge removes easily for cleaning. Twist gold-tone ring at top to remove entire tip and wash gently with mild soap and warm water. Pat dry to remove excess water. Reattach sponge by twisting gold-tone ring tightly to secure. Allow sponge to dry completely before replacing cap.
- Replenish. Innovative stick design displays how much makeup is remaining. As the formula is used, the stick becomes smaller until the window disappears – that’s the signal to replenish.
More than Makeup
The multi-benefit, unique delivery system perfects and polishes skin for a fresh, healthy-looking glow. A skin loving, buildable formula paired with the expert, portable cushion stick design provides versatility. Use the beauty blender for full face application, targeted coverage and/or touchups.
Start with a few simple steps:
- Twist. Start with clean, dry, moisturized skin. Pull off gold-tone cap and slowly twist the base until the first drop of makeup appears on the cushion tip. If too much formula is released, twist in the opposite direction to stop the flow and pull product back.
- Touch on. Apply with a gentle tapping motion dotting foundation across forehead, nose, cheeks and chin – or only to areas where coverage is needed.
- Buff and Blend. Smooth out dots with a circular motion or use light strokes to blend across skin, from center of face out toward hairline.
Available internationally in 21 shades and 17 shades in U.S.
- Cool Bone
- Desert Beige
- Pure Beige
- Ivory Beige
- Shell Beige
- Honey Bronze
- Rich Ginger
- Deep Amber
- Bone (Sephora Exclusive)
- Pale Almond (Sephora Exclusive)
- Warm Vanilla (Sephora Exclusive)
- Outdoor Beige (Sephora Exclusive)