Here’s a first look at the new Essence Nail Art Collection for spring 2014 hitting the counters next month and joining the permanent range of Essence products. Enjoy!
International Launch Date – February 2014 at Muller, Douglas, DM, Auchan and online @kosmetik-kosmo.de
Romania Launch Date – March 2014
Essence Nail Art Spring 2014
Nail Art Magnetic Top Coat – New & Permanent – €1.99
Magnetic talent! This February, essence is introducing a nail innovation that all girls are sure to love! With the magnetic top coat, every essence nail polish can be magnetized. When the top coat is applied over any essence nail polish, you can create a cool magnet design on your nails with the help of a nail art magnet. And here’s how it works: simply paint your nails in your favorite polish as usual and leave to dry completely. Next, apply a layer of the top coat on top and hold the popular nail art magnet above your nail as long as the top coat is still moist. As if by magic, a unique design will appear on your nails.
Nail Art Magnet – Permanent – €1.79
Nail power! The unique chip-form of the magnet offers an extra-strong effect. And here’s how it works: hold the magnet bar above still moist magnetics top coat for 15 seconds. Two new versions create an elegant plaid pattern or a cool heart design. Comes in a practical re-sealable pouch. Available in two new and a total of four versions.
Nail Art Cracking Top Coat – Permanent – €1.79
Cool cracks! As of February 2014, a trendy emerald green is joining the cracking top coat family – a must for every nail art fashionista! And here’s how to achieve the unique look: simply apply on top of a color nail polish and watch as the polish “cracks” open within seconds. Amazing! Available in one new and a total of five colors.
Nail Art Special Effect Topper – Permanent – €1.79
On top: the special effect toppers always have a surprise in store for you and are now being joined by five new versions! From a dotted Dalmatian look to a jewel effect – these polishes in various colors ensure an extraordinary finish and an eye-catching appearance wherever you go! Available in five new and a total of nine colors.
Nail Art Effect Nails – Permanent – €1.99
3D effect deluxe! Exciting three-dimensional textures are extending the effect nails range. From February onwards, black velour powder, 3D glitter in turquoise or multidimensional glitter flakes can be brought to your nails. The small tubs with a practical sieve make application really simple. Sprinkle the effect nails on still moist nail polish and that’s it – get ready to admire a totally individual nail design with a 3D look! A small tip: it’s best to pour the effects into the lid and then press your nail into them. Available in three new and eight different textures and colors.
Nail Art 3D Jewels Set – New & Permanent – €2.99
Now you can even turn your nails into accessories! The nail decorations with an ultimate 3D effect are available in various designs and materials. Cute bows made of silicone or extravagant mustaches – all looks are possible, whether elegant, eye-catching or romantic. The 3D jewels can be applied on your natural nail or on top of nail polish and can be creatively combined to suit your mood. Includes nail glue for long lasting results. Available in a total of two versions – one “to love!” and one “go crazy” edition.
Nail Art Do It Yourself Sticker – New & Permanent – €1.29
For all nail artists! Transparent nail stickers that can be designed and embellished with all types of nail art decorations. And here’s how the nail design is guaranteed to be a success: simply place the stickers flat on the table, decorate with nail polish, glitter, flakes, rhinestones or whatever your heart desires and leave to dry. Next, peel off the stickers, apply on your nails and then file down the excess foil – and voilà, your nail style with a wow-guarantee is done! A top coat can make the stickers last significantly longer. One sheet contains 14 stickers in various nail sizes.
Enjoy more photos…