Giorgio Armani launched this summer the new Si fragrance for women which is chic, sultry, intense and soft at the same time.
Nothing about her is plain… Her commitment to – and desire for – frivolity; her strength, and her softness; her completely elegant sensuality; her thirst to live in freedom. She affirms what she is through nuances: recalling the duality of black and nude, the state midway between what is and what seems to be, balancing depth and lightness. The Sì woman is free and knows how to make her vision of the world known. She represents the calm strength of femininity, and courage, the courage to say Sì!, and to state it enthusiastically.
Sì is my tribute to modern femininity, an irresistible combination of grace, strength and independence of spirit. – Giorgio Armani
Romania Launch Date – September 2013 at Douglas, Sephora
Take a closer look after the jump!
Sì is a chypre reinvented, lingering on the skin and captivating the senses. Its olfactory signature is rhythmic, elegant and unique. It combines an inflection of three accords: blackcurrant nectar, modern chypre and light musky wood. The product of a special extraction, the blackcurrant, like a forbidden fruit, maintains all of the full-bodied aspect of a dark fruit. As an intoxicating nectar, this creative mixture exposes all of its femininity and its passion – it is the power of darkness. The innovative blackcurrant is enriched with two types of enveloping, sensual vanilla: one absolutely natural in its animal side, and the other, a Jungle essence™* for an addictive and bewitching sensation. Rose de Mai, enhanced by notes of freesia, blends with elegance to bring forth a subtle touch of patchouli. A note of blond amber wood, intense orcanox™*, reveals a sensual and warm scent and marks the fragrance with exceptional subtlety
The Si bottle:
Structured yet simple, its foundation, neither truly square nor truly round, elegantly draws the eye to its tapered curves, and cap, which is inspired by a number of sources. The cap’s colour, deep black, and its refined finish recall Bakelite; its form is unconventional and pure, similar to a creation of Haute Couture. A game of masculine/feminine reflection, the Sì bottle plays on the duality between strength and lightness. Transparency, deep black density, and nude rose are thus combined in perfect harmony. Two golden rings at the base of the cap and bottle seal in the power of a controlled femininity.
The new Giorgio Armani Si collection features Si Eau de Parfum, a scented body lotion and a shower gel.
- Si 30 ml EDP for $72.00/ 266.00 Lei
- Si 50 ml EDP for $105 / 380.00 Lei
- Si 100 ml EDP for $145 / 537.00 Lei
- Top Notes: Cassis
- Middle Notes: Freesia, May Rose
- Base Notes: Vanilla, Patchouli, Woody Notes, Ambroxan
Enjoy more photos…