Max Factor has recently launched 24 from False Lash Effect Mascara, the first mascara who promises up to 24 hours bold volume.
Finally, a volumising mascara that can party as long as you do. 24 from False Lash Effect resists flaking, clumping and smudging to give unstoppable statement lashes for up to 24 hours.
International Launch Date – May 2012 – now @maxfactor.co.uk
Romania Launch Date – May 2012 – now at Sephora, Douglas, DM and individual makeup shops.
Find out more details and check out some close-up photos right after the jump.
I’m pretty excited to try this new mascara because in the past I really had a crush on the old Max Factor False Lash Effect Mascara (review & photos) so I’m hoping for even a longer relationship with the new improved version.
24 from False Lash Effect contains a built in primer, which surrounds your lashes and attracts volumising particles to each individual lash, creating an intimate bond. So the mascara particles stick to your lashes, not to each other. And you get dramatic looking, smudge-resistant lashes that keep on fluttering.
24 from False Lash Effect Mascara – £10.99 – 66.00 Lei
- Black Brown
Enjoy more photos…
Photos courtesy of Max Factor Romania
I’ve already got this mascara so in the next couple of days I will post a review about it. Don’t miss it!