Make Up For Ever is totally renewing its iconic range of eye shadows for the next season and comes out with a new Artist Shadow Collection featuring 210 shades with new formula.
The new shades will be replacing the old ones in the permanent collection and they will be categorized under 5 finishes: matte, satiny, metallic, iridescent and diamond. Considering the large number of shades I won’t be able to name every single one of them but I will post of few names and hopefully in the upcoming days I will give you more info and post step-by-step makeup tutorials using the new products.
These fine-textured eye shadows glide on smoothly, feel divinely sensorial on the skin and are fine and supple enough to be endlessly blended, enabling a wealth of nuances with one single shade. Easy application, impeccable hold, instant and precise color effect – this new-generation range of eye shadows developed by Dany extends the boundaries of creativity. Each color has been custom-crafted in a delicate alchemy to get the optimal result, a highly skilled undertaking that lasted three years and now enables both stage-makeup professionals and ordinary women – from the most natural-looking to the most flamboyant – to go all out with color.
International Launch Date – July 2014
Romania Launch Date – mid July 2014 at Make Up For Ever Boutique (Bucuresti – Calea 13 Septembrie) | September 2014 at Sephora
China Launch Date – 1 September 2014