Tom Pecheux the new makeup director at Estee Lauder has reinvented the Pure Color cosmetic line. He replaced the old neutral shades with vibrant hues for fall that are heavily pigmented in colors and textures.

When he started working for Estee Lauder in November 2009 Pecheux declared “Makeup is such a fashion accessory – I’d like to highlight that part of the brand, and also bring a playful touch to the franchise,” .
You’ve probably seen the new colors during Derek Lam’s Fall 2010 show and backstage Pecheux used the vibrant navy blue and sparkling copper from the Pure Color line to create the cowgirl-inspired eyes. Continue reading ‘Tom Pecheux creates New Estee Lauder Pure Color Collection – Summer/ Fall 2010 products’




















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