For the summer of 2010, Paul & Joe created a Translucent Lip Gloss with an upgraded base formula that will deliver supple full and shinning bright lips. The new translucent lip gloss will be available in 10 different colors so every woman can choose their favorite shade according to their character.
Translucent lip gloss has a sweet floral aroma and delicate three-dimensional light carved design, filled with happy feelings all the time.
Availability – 1 May 2010
Paul & Joe Lip gloss delivers crystal shinning brilliantly lips because of the new base formula with increase oil gel dosage. The new formula will create smooth thick lips. The newly added amino alcohol derivatives from plants will prevent the skin drying effect and maintain moisture of the lips.
Paul & Joe designer Sophie Albou always loved flowers as a design inspiration. She introduces 10 new lip gloss with a flower design as a source of inspiration. Each lip gloss has a light sweet floral fragrance.

The colors are available in:
- #01 Secret of Gold: bloom mysterious flashing light champagne gold
- #02 Sherbet: sweet soft light pink
- #03 Naked: distributed book mature style rose colors
- #04 Blossom: gorgeous colorful pink roses
- #05 Mon Cheri: cute and sexy pink passion
- #06 Sheer Bliss: pure orange coral itself
- #07 Tangerine: bright orange bright dripping
- #08 Maraschino: cherry red with a depth of texture
- #09 Antiquity: elegant and ornate bronze brown
- #10 Glace: bright, shiny and transparent color





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