I just found out a fresh news about a new fragrance that is going to be launched in September this year. I’m talking about the winner of title Menswear of the Year by the CFDA 2008, Tom Ford, the creator of White Patchouli. This is what he said:
I loved the idea of mixing patchouli with white florals. We used patchouli orpur, which takes out some of the darker, smoky notes of patchouli. We mixed that with peony, bergamot, and jasmine” Additional notes include rose, coriander, and ambrette seed.
The new feminine fragrance is fronted by singer Erykah ah Badu and the man responsible for shooting the ad is Mert and Marcus. You will be able to see it in September in US magazines.
I wanted to continue with that stylized, glossy image [ which the designer started with his Black Orchid fragrance ads in 2006],” said Ford. “And not too many people are doing black-and-white ads right now, which was also a consideration.
White Patchouli will be available in 30, 50 and 100 ml Eau de Parfum and in matching body products. It will be exclusive to Neiman Marcus and Saks until October.
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